
Skincare should never be generic. Yet for many people, routines are built through trial and error, layering products that promise results but rarely deliver lasting change. Cleansers, serums, acids and creams are added one by one, often without a clear clinical strategy behind them.
True personalised skincare is different. It is not about choosing a product labelled for your skin type. It is about creating a medically guided treatment that is designed specifically for your skin’s condition, behaviour and long-term goals.
At MiQuest, personalisation is a clinical process. It begins with data, is guided by expertise, and is regulated to ensure both safety and precision. But what does that actually mean in practice? And what exactly goes into your prescription formula?
Personalisation Starts With Assessment, Not Assumption
Real personalisation begins long before ingredients are selected.
Your journey starts with a comprehensive digital consultation that captures more than just whether your skin feels dry or oily. It considers:
- Your primary skin concerns
- Medical history and contraindications
- Previous skincare use and reactions
- Hormonal influences
- Sensitivity levels
- Environmental and lifestyle factors
This information is analysed using MiQuest’s UKCA-certified AI Medical Device, which identifies subtle skin characteristics and patterns that may not be immediately obvious. However, the technology does not prescribe on its own.
Every personalised formula is designed and approved by dermatology prescribers, pharmacists and formulation scientists. The AI supports their evaluation by enhancing accuracy, but the final prescription is always determined and overseen by qualified medical professionals.
Personalisation is therefore not automated. It is medically directed and clinically accountable.
Selecting the Right Active Ingredients
Once your skin profile has been assessed, the next step is selecting appropriate active ingredients.
Prescription skincare differs from over-the-counter products because it allows access to clinically proven ingredients in regulated strengths. These ingredients are chosen based on diagnosis, not trends.
Some examples include:
Tretinoin
Tretinoin is one of the most researched ingredients in dermatology. It increases cell turnover, stimulates collagen production and improves acne and pigmentation.
In a personalised formula, the concentration is carefully selected based on your skin’s tolerance, previous retinoid use and the severity of your condition. Starting strength and frequency are tailored to minimise irritation while maximising results.
Azelaic Acid
Azelaic acid helps reduce inflammation, target acne and improve pigmentation. It is particularly useful for sensitive or rosacea-prone skin.
Its inclusion depends on whether redness, inflammation or uneven tone are present and how it interacts with other ingredients in your formula.
Clindamycin
In acne cases where bacterial involvement is clinically identified, clindamycin may be prescribed. As a regulated antibiotic, it must be used responsibly and only when appropriate.
Medical oversight ensures it is included only when necessary and for the correct duration.
Hydroquinone
Hydroquinone is sometimes used for specific pigmentation concerns such as melasma. It is carefully regulated and prescribed in controlled cycles.
Not every pigmentation concern requires hydroquinone. True personalisation means using it only when clinically justified.

Concentration and Compatibility Matter
Many people assume that stronger ingredients automatically produce better results. In reality, effective treatment depends on balance.
Each ingredient in your personalised formula is selected at a specific concentration. Too high, and the skin barrier may become compromised. Too low, and improvement may be limited.
Personalisation considers:
- Ingredient strength
- Skin sensitivity
- Compatibility between actives
- Delivery method
- Application frequency
- Barrier support
For example, if you require tretinoin but have reactive skin, your formula may include soothing or barrier-supporting components to reduce irritation. If pigmentation is the primary focus, active ingredients may be combined in a way that enhances efficacy while maintaining safety.
The science lies in synergy. Ingredients are not simply added together. They are combined with intention and clinical logic.
A Formula That Evolves With You
Skin is not static. It responds to stress, seasons, hormones and environmental exposure.
True personalisation must adapt over time.
At MiQuest, your formula is reviewed monthly. If your skin tolerates treatment well, concentrations may be gradually adjusted. If dryness or sensitivity develops, the formulation can be modified.
This structured evolution ensures treatment remains effective without overwhelming your skin.
Many people are surprised to learn that prescription skincare is designed to move in phases. Progress is monitored and adjustments are made strategically.

Regulation Ensures Safety
Because prescription ingredients are powerful, regulation is essential.
MiQuest’s AI technology is registered as a UKCA-certified Medical Device Class I. This confirms compliance with UK medical device standards for safety, quality and performance.
All prescription treatments are overseen by licensed dermatology prescribers and pharmacists operating within UK medical regulatory standards.
This framework protects patients and ensures that personalisation never compromises safety.
Why True Personalisation Delivers Better Results
When skincare is built through experimentation, it often leads to product overload and barrier damage. Ingredients may conflict, and results become unpredictable.
A personalised prescription simplifies this process. Instead of layering multiple products, you receive a cohesive treatment designed specifically for your skin’s needs.
It reduces guesswork and increases clarity.
At MiQuest, every personalised formula is designed by expert dermatology prescribers, pharmacists and scientists, supported by our UKCA-certified AI Medical Device for precision and safety. The final treatment is always determined and overseen by medical professionals.
True personalisation is not about offering more options. It is about offering the right solution, at the right strength, for the right person.

Final Thoughts
When you look inside a personalised prescription formula, you will find clinically proven active ingredients. But more importantly, you will find structure, oversight and scientific reasoning.
True personalisation means:
- Your formula is built from scratch
- Ingredients are chosen for your specific condition
- Concentrations are tailored to your tolerance
- Adjustments are made as your skin changes
- Treatment is medically supervised
That is the science behind real personalisation.







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